Disney’s cringe-worthy Baby Yoda merch goes on sale

Who could have guessed an adorable, big-eyed baby Star Wars alien would have generated a ton of demand for toys? Apparently not Disney, which today started to sell merchandise based on The Child from new Disney+ show The Mandalorian, commonly known as “Baby Yoda”. The shirts, bags, mugs, and phone cases all feel…forced, like Disney […]

Whoop, the sports tech and analytics company that makes discreet wearables, raises $55M

On the heels of Google buying Fitbit for $2.1 billion, another player in wearables and health technology has picked up a big round of growth funding to continue expanding its business. Whoop, which makes a sensor-equipped (and screen-free) strap that continuously tracks your activities 24/7 and then provides a multitude of performance metrics and other […]

Xiaomi launches Mi Watch, its $185 Apple Watch clone

Xiaomi, which competes with Apple for the top position in the wearable market, today made the competition a little more interesting. The Chinese electronics giant has launched in its home market its first smartwatch, called the Mi Watch, which looks strikingly similar to the Apple Watch. The Mi Watch, like the Apple Watch, has a […]

Wearable spending forecasted to increase 27% in 2020

New numbers from Gartner mark another major increase for global wearable spending in 2020. The analyst firm forecasts a 27% jump in end-user spending over this year, from $40.5 billion to $51.5 billion. Once again, the pack is led by smartwatches, which continue to burn the hottest in the space. Interestingly, the increase on smartwatch […]

Google reportedly in talks to acquire Fitbit

According to Reuters, Google parent Alphabet is looking to acquire publicly traded wearables company Fitbit. Reuters says the deal is still being negotiated and could still fall apart, but if it came together, it would surely strengthen Google’s position in the wearables space, an area where it has struggled despite its efforts around smartwatches and […]

Koio, the D2C luxury sneaker brand, raises $6 million

Koio, the high-end sneakers brand led by Chris Wichert and Johannes Quodt, has today raised an additional $6 million in Series A funding, bringing total Series A funding to $9 million. The round was led by Founders Fund, with participation from existing investors Acton Capital Partners and Brand Foundry, among others. The direct-to-consumer product was […]

VR/AR startup valuations reach $45 billion (on paper)

Despite early-stage virtual reality market and augmented reality market valuations softening in a transitional period, total global AR/VR startup valuations are now at $45 billion globally — include non-pure play AR/VR startups discussed below, and that amount exceeds $67 billion. More than $8 billion has been returned to investors through M&A already, with the remaining […]

Google brings its Jacquard wearables tech to Levi’s Trucker Jacket

Back in 2015, Google’s ATAP team demoed a new kind of wearable tech at Google I/O that used functional fabrics and conductive yarns to allow you to interact with your clothing and, by extension, the phone in your pocket. The company then released a jacket with Levi’s in 2017, but that was expensive, at $350, […]

Ears-on with Amazon’s new Echo earbuds, framebuds, and ringbud

Amazon announced more than a few devices today during an event at its headquarters in Seattle, and it was the smallest gadgets that made the biggest impression. The company built Alexa into earbuds, glasses and a ring with the Echo Buds, Echo Frames and Echo Loop, respectively. I’ve tried them all out. The ones people […]

Apple Watch Series 5 review

Apple’s iPhones numbers may have suffered in recent years, but when it comes to smartwatches, the company remains utterly dominant. Recent figures from Counterpoint put Apple Watch growth at 48% year over year for the first quarter, commanding more than a third of the total global smartwatch market. Samsung’s myriad different models, meanwhile, put the […]