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China Roundup: Tencent’s new US gaming studio and WeChat’s new paywall

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Downloads needed to rank No. 1 on App Store is down 30+% since 2016 for apps, up 47% for games

With the App Store’s big makeover in fall 2017, Apple attempted to shift consumers’ attention away from the Top Charts and more toward editorial content. But app developers still want to make it to the No. 1 position. According to new research from app store intelligence firm Sensor Tower, it’s become easier for non-game apps […]

App revenue tops $39 billion in first half of 2019, up 15% from first half of last year

App store spending is continuing to grow, although not as quickly as in years past. According to a new report from Sensor Tower, the iOS App Store and Google Play combined brought in $39.7 billion in worldwide app revenue in the first half of 2019 — that’s up 15.4% over the $34.4 billion seen during […]

Meet TezLab, the Fitbit for Tesla vehicles

Some of the best real-time insights into Tesla and its global fleet of electric vehicles — outside the confines of its Silicon Valley headquarters — might be through the lens of TezLab, a tiny upstart in Brooklyn. Now, a little more than two years after its founding, TezLab is on the verge of hitting what […]

How to see another company’s growth tactics and try them yourself

Julian Shapiro Contributor Julian Shapiro is the founder of BellCurve.com, a growth marketing agency that trains you to become a marketing professional. He also writes at Julian.com. More posts by this contributor How do you hire a great growth marketer? How do startups actually get their content marketing to work? Every company’s online acquisition strategy […]

Tencent’s mixed bag for Q1: record profit despite weakest revenue growth yet

Tencent, Asia’s largest tech firm, had a horrific 2018 on account of a country-wide freeze on new game monetization in China, but there’s evidence it has turned the corner. The company’s new mobile gaming hit, Game for Peace, has yet to kickstart the company’s recovery from a few weakening quarters, but its booming financial technology […]

Tinder becomes the top-grossing, non-game app in Q1 2019, ending Netflix’s reign

For the first time in years, Netflix is no longer the top grossing, non-game mobile app. Instead, that title now goes to dating app Tinder. The change in position is not surprising, given Netflix’s decision in December to stop paying the so-called “Apple tax.” That is, it no longer allows new users to sign up […]

Consumers spent $329M on the top 10 subscription video apps last quarter

Last year, the top subscription video apps like Netflix and Hulu raked in a combined $781 million, and that trend is showing no sign of slowing down in 2018. In the third quarter of 2018, U.S. consumers spent an estimated $329 million in the top 10 subscription video-on-demand apps across the App Store and Google […]

App Store generated 93% more revenue than Google Play in Q3

There’s always been a gap between how much money Apple’s App Store makes when compared with Google Play. But in the third quarter of 2018, that gap widened considerably – possibly to the widest point yet. According to a new report from Sensor Tower, the App Store earned nearly 93% more than Google Play in […]