Apple reportedly planning to fund creation of exclusive original podcasts

Apple is said to be planning to bankroll the creation of original podcasts from third-parties that it will offer exclusively on its own streaming services, Bloomberg reports. The report says that Apple’s plans to land podcast exclusives will help the company compete with similar offerings from streaming rivals including Spotify and Sticher, both of which […]

What we can learn from DTC success with TV ads

Kevin Krim and Sebastian Chiu Contributor Kevin Krim is EDO‘s President & CEO. His 21-year career has spanned search, social and TV advertising across start-ups and major companies like Yahoo and NBCUniversal. Sebastian Chiu is EDO‘s Chief Data Scientist. He earned his undergraduate and post-graduate degrees from Harvard, working previously as a data scientist at […]

3 lessons from Roblox’s growth to gaming dominance

Our recently published EC-1 on Roblox recounts the origin story and growth prospects of the company. But there’s one more piece to the story: what Roblox’s impact will be on gaming and the broader startup industry, if the company manages to multiply its current 90 million users. Sources: TechCrunch, VentureBeat, Roblox We’ve distilled three key […]

Watch how Apollo 11 set the course for Apple’s alternate history space race TV drama

[embedded content] One of the shows coming to Apple’s forthcoming streaming original content video service, Apple TV+, is “For All Mankind,” a series led by showrunner Ronald D. Moore, whose most notable previous credit is creating Syfy’s “Battlestar Galactica” remake series. “For All Mankind” is an alternate history fiction series that imagines what happens if […]

Snap turns to search giant Baidu to court Chinese advertisers

Two years have passed since Snap Inc first struck a deal with Baidu that authorized China’s largest search engine to be a reseller of Snapchat ads for companies in Greater China as well as Japan and South Korea, where Baidu runs a portfolio of mobile apps. This week, the pair announced they have renewed the […]

The need-to-know takeaways from VidCon 2019

VidCon, the annual summit in Anaheim, CA for social media stars and their fans to meet each other drew over 75,000 attendees over last week and this past weekend. A small subset of those where entertainment and tech executives convening to share best practices and strike deals. Of the wide range of topics discussed in […]

‘The Operators’: Understanding your user – The art and science of UI/UX behind Facebook, Google, Mint, and Edmodo

Tim Hsia & Neil Devani Contributor More posts by this contributor ‘The Operators’: Slack PM Lorilyn McCue and Google Senior PM Jamal Eason on becoming a product manager and PM best practices ‘The Operators’: Acceleprise partner Whitney Sales and Docsend CEO Russ Heddleston on how to grow your sales strategies Welcome to this transcribed edition […]

Twitch continues to dominate live streaming with its second-biggest quarter to date

Twitch continues to lead rivals including, YouTube Live, Facebook Gaming and Microsoft’s Mixer, when it comes to live-streaming video. Despite experiencing its first decline in hours watched in Q2 2019, the Amazon-owned game-streaming site still had its second-biggest quarter to date, with more than 70% of the hours watched during the quarter. According to a […]

Digging into the Roblox growth strategy

Could Roblox create a new entertainment and communication category, something it calls “human co-experience”? When it was a small startup, few observers would have believed in that future. But after 15 years — as told in the origin story of our Roblox EC-1 — the company has accumulated 90 million users and a new $150 […]

Verified Expert Brand Designer: Studio Rodrigo

Ritik Dholakia worked as a startup product manager before he co-founded Studio Rodrigo, a branding and product design agency based in NYC. Unlike traditional branding firms, Studio Rodrigo is proud of its product design chops, especially when it comes to helping early-stage startups build version one of their product. It’s not an easy balancing act […]