Confirmed: Nike has picked up Russell Wilson’s Tally/TraceMe in a rare acquisition

Nike has long been synonymous with premium sneakers and other sports gear, but now the company could be extending its brand into another area — digital media — thanks to the rumored acquisition of a Seattle-based startup. TechCrunch has learned and confirmed that the multibillion-dollar sports giant has acquired TraceMe, which originally built an app […]

TikTok parent ByteDance sues Chinese news site that exposed fake news problem

There’s worrying news from China’s online media world as ByteDance, the $75 billion company behind popular video app TikTok is taking a news site to court for alleged defamation after it published a story about ByteDance’s fake news problem in India. U.S. tech firms have come to rely on media to help uncover issues, but Chinese […]

HypeHop is a product to fix sponsored videos

I’ve been thinking hard about the concept of sponsored content — you can find some of it on TechCrunch if you look hard enough, and it appears almost everywhere else. It’s an important consideration, because as an online journalist I’ve heard everything from “How much did Apple pay you to post this?” to “How much […]

Wondery wants to become Hollywood’s podcast dream factory

When Hernan Lopez, the former chief executive of Fox International, started the podcast network Wondery roughly two years ago with a seed investment from his former bosses at Fox Networks Group, podcasting was still emerging as a media platform. Now, with voice ascendant, and podcasting proving to be a breeding ground for new narratives that […]