Use ‘productive paranoia’ to build cybersecurity culture at your startup

As any startup grows, getting new products out the door and securing that next round of funding are always top priorities. But security, all too often, falls by the wayside. After all, why would you invest money in something that you hope never happens when you could be funneling cash back into the business? Fostering […]

Figma CEO Dylan Field discusses fundraising, hiring and marketing in stealth mode

You’d be hard pressed to hang out with a designer and not hear the name Figma . The company behind the largely browser-based design tool has made a huge splash in the past few years, building a massive war chest with more than $130 million from investors like A16Z, Sequoia, Greylock, Kleiner Perkins and Index. […]

Facebook’s former PR chief explains why no one is paying attention to your startup

At TechCrunch Early Stage, I spoke with Coatue Management GP Caryn Marooney about startup branding and how founders can get people to pay attention to what they’re building. Marooney recently made the jump into venture capital; previously she was co-founder and CEO of The Outcast Agency, one of Silicon Valley’s best-regarded public relations firms, which […]

How to get what you want in a term sheet

One of the most exciting moments in the life of every newly christened founder is the sweet relief of seeing a term sheet come in from an investor. After weeks, perhaps months (but hopefully not years!), of work fundraising and pitching, there is nothing like getting that email with a PDF attached to it laying […]

Minted.com CEO Mariam Naficy shares ‘the biggest surprise about entrepreneurship’

At TechCrunch Early Stage, Minted CEO and serial founder Mariam Naficy got into the weeds with us on some of the topics founders don’t often discuss. What’s the difference between expectations and reality when it comes to entrepreneurialism? How do you split responsibilities between co-founders? What’s the key to being great at hiring? We also […]

Seed funding tips and tricks from Uncork Capital founder Jeff Clavier

Angel funding, seed investing and generally focusing on earlier stage investing is a huge business in the world of startups these days — it helps investors get in early to the most promising companies, and (because of the smaller size of the checks) allows for even the less prolific to spread their bets. There was […]

Three growth marketing experts share their best tools and strategies for 2020

At last month’s Early Stage virtual event, channel growth experts joined TechCrunch reporters and editors for a series of conversations covering the best tools and strategies for building startups in 2020. For this post, I’ve recapped highlights of talks with: Ethan Smith, founder and CEO, Graphite Susan Su, startup growth advisor, executive-in-residence, Sound Ventures Asher […]

How to pick the right Series A investors

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Four keys to building your startup

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VC Garry Tan shares 3 ways founders screw up their startups

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