Verified Expert Growth Marketing Agency: Right Side Up

Right Side Up is not your typical growth marketing agency. As a former entrepreneur and in-house growth marketer for startups like Eventbrite, founder Tyler Elliston says he created RSU as a way to help his former self. RSU recruits a collective of expert growth marketers and partners them with various companies, but unlike a traditional […]

Zynga launches battle royale game as a Snap Games exclusive

Zynga the casual games developer which once rode Facebook’s platform to popularity and riches is now turning its attention to Snap for growth. Today, the gaming company is launching its new battle royale game, Tiny Royale, exclusively on Snap’s gaming platform, Snap Games. A multiplayer shooting game first announced as part of the big unveiling […]

Verified Expert Growth Marketing Agency: Bell Curve

Bell Curve founder Julian Shapiro describes his team as talented growth marketers who have a long tail expertise of various channels and who aren’t afraid to play part-time therapists. As an agency, they’re comfortable grounding founder expectations by explaining “No, virality isn’t a dependable growth strategy,” but “Hey, we can come up with a better […]

Facebook introduces Avatars, its Bitmoji competitor

Ditch those generic emoji. Facebook’s new Avatars feature lets you customize a virtual lookalike of yourself for use as stickers in chat and comments. Once you personalize your Avatar’s face, hair, and clothes, they’ll star in a range of frequently updated stickers conveying common emotions and phrases. From Likes to Reactions to Avatars, you could […]

Startups net more than capital with NBA players as investors

Mary Ann Azevedo Contributor Mary Ann Azevedo covers startups and tech at Crunchbase News. More posts by this contributor Startups net more than capital with NBA players as investors It’s not so obvious that this VC firm is focused on impact If you’re a big basketball fan like me, you’ll be glued to the TV […]

UK Internet attitudes study finds public support for social media regulation

UK telecoms regulator Ofcom has published a new joint report and stat-fest on Internet attitudes and usage with the national data protection watchdog, the ICO — a quantitative study to be published annually which they’re calling the Online Nation report. The new structure hints at the direction of travel for online regulation in the UK, […]

Instagram’s IGTV copies TikTok’s AI, Snapchat’s design

Instagram conquered Stories, but it’s losing the battle for the next video formats. TikTok is blowing up with an algorithmically suggested vertical one-at-a-time feed featuring videos of users remixing each other’s clips. Snapchat Discover’s 2 x infinity grid has grown into a canvas for multi-media magazines, themed video collections and premium mobile TV shows. Instagram’s […]

Snap is channeling Asia’s messaging giants with its move into gaming

Snap is taking a leaf out of the Asian messaging app playbook as its social messaging service enters a new era. The company unveiled a series of new strategies that are aimed at breathing fresh life into the service that has been ruthlessly cloned by Facebook across Instagram, WhatsApp and even its primary social network. […]

Instagram is now testing a web version of Direct messages

Insta-chat addicts, rejoice. You could soon be trading memes and emojis from your computer. Instagram is internally testing a web version of Instagram Direct messaging that lets people chat without the app. If, or more likely, when this rolls out publicly, users on a desktop or laptop PC or Mac, a non-Android or iPhone or […]

German antitrust office limits Facebook’s data gathering

A lengthy antitrust probe into how Facebook gathers data on users has resulted in Germany’s competition watchdog banning the social network giant from combining data on users across its own suite of social platforms without their consent. The investigation of Facebook data-gathering practices began in March 2016. The decision by Germany’s Federal Cartel Office, announced […]