The next healthcare revolution will have AI at its center

Kai-Fu Lee Contributor The global pandemic has heightened our understanding and sense of importance of our own health and the fragility of healthcare systems around the world. We’ve all come to realize how archaic many of our health processes are, and that, if we really want to, we can move at lightning speed. This is […]

What we can learn from edtech startups’ expansion efforts in Europe

Rhys Spence Contributor Rhys Spence is head of research at Brighteye Ventures, a European edtech-focused fund, where he works with portfolio companies to help address priorities, with a focus on internationalization. More posts by this contributor The 2021 edtech avalanche has just begun It’s a story common to all sectors today: investors only want to […]

Demand Curve: How to get social proof that grows your startup

When people are uncertain, they look to others for behavioral guidance. This is called social proof, which is a physiological effect that influences your decisions every day, whether you know it or not. At Demand Curve and through our agency Bell Curve, we’ve helped over 1,000 startups improve their ability to convert cold traffic into […]

4 ways to leverage ROAS to triple lead generation

Xiaoyun TU Contributor Xiaoyun TU is the global director of demand generation at Brightpearl, a leading retail operating system. She is passionate about setting up innovative strategies to grow sales pipelines using data-driven decisions. Businesses that don’t invest in their future may not have a future to look forward to. Whether you’re investing in your […]

For the love of the loot: Blockchain, the metaverse and gaming’s blind spot

Jonathan Stringfield Contributor Jonathan Stringfield, Ph.D., is VP and global head of Business Marketing, Measurement and Insights at Activision Blizzard Media and Esports. The speed at which gaming has proliferated is matched only by the pace of new buzzwords inundating the ecosystem. Marketers and decision-makers, already suffering from FOMO about opportunities within gaming, have latched […]

The responsibilities of AI-first investors

Ash Fontana Contributor Ash Fontana, a managing director at Zetta Ventures, is the author of “The AI-First Company: How to Compete and Win with Artificial Intelligence.” More posts by this contributor Growing up in the intelligence era Investors in AI-first technology companies serving the defense industry, such as Palantir, Primer and Anduril, are doing well. […]

In growth marketing, signal determines success

Jonathan Martinez Contributor Jonathan Martinez is a former YouTuber, UC Berkeley alum and growth marketing nerd who’s helped scale Uber, Postmates, Chime and various startups. More posts by this contributor Early-stage brands should also unlock the power of influencers In growth marketing, creative is the critical X factor Unlike a weak phone signal solely causing […]

The FDA should regulate Instagram’s algorithm as a drug

Daniel Liss Contributor Daniel Liss is the founder and CEO of Dispo, the digital disposable camera social network. More posts by this contributor Move fast and break Facebook: A bull case for antitrust enforcement Today’s real story: The Facebook monopoly The Wall Street Journal on Tuesday reported Silicon Valley’s worst-kept secret: Instagram harms teens’ mental […]

Creative ad tech is on the cusp of a revolution, and VCs should take note

Casey Saran Contributor An ad tech veteran who has logged time at Google and The Rubicon Project (now Magnite), Casey Saran is co-founder and CEO of Spaceback. 2021 has been a good year to be an ad tech investor. Valuations are surging, Wall Street is happy and exits are frequent and satisfying. It’s the perfect time […]

The network effect is anti-competitive

Eric Schwartzman Contributor A U.S. federal judge last week struck down Apple rules restricting app developers from selling directly to customers outside the App Store. Apple’s stock fell 3% on the news, which is being regarded as a win for small and midsize app developers because they’ll be able to build direct billing relationships with […]