Apple releases holiday ad

[embedded content] Apple has released its annual holiday ad, just in time for Thanksgiving. Named “The Surprise,” the ad focuses on two young girls who spend a lot of time playing with an iPad. The ad focuses on a family that travels across the country to visit the mother’s father. Like many families, the parents […]

Apple’s holiday ad is an animated short film

Apple always has an interesting ad for the holiday season. This time, it’s a cute little animated short film. It feels like a hybrid between a Pixar movie and a Wes Anderson creation. [embedded content] Named “Share Your Gifts,” the ad focuses on a dreamy teenager who spends a lot of time on her MacBook. […]

Apple’s new Mac ads show that even Grimes uses dongles

Apple has launched a new advertising campaign for the Mac called “behind the Mac”. In this campaign, the company is sharing user stories of people using Mac for work, creative projects and accessibility reasons. The Mac is a versatile platform. People use it for boring tasks, such as checking emails and browsing the web. But […]

Apple’s new ad shows how iPads are going to replace laptops

 Apple has released a brand new ad for the iPad Pro. It features a young girl and a rose gold iPad Pro running iOS 11. And Apple’s pitch is quite clear here — the iPad is the future of computers. The company even thinks there will be a time when a young person doesn’t know […]