Australian growth marketing agency Ammo helps startups calibrate their efforts

When you are the founder of a young startup, it is always very hard to gauge the right amount of effort to dedicate to marketing. Botch it and you risk looking unprofessional. Hire a traditional agency and you might be wasting time and money. Australian growth marketing agency Ammo, in contrast, wants to make sure […]

The next healthcare revolution will have AI at its center

Kai-Fu Lee Contributor The global pandemic has heightened our understanding and sense of importance of our own health and the fragility of healthcare systems around the world. We’ve all come to realize how archaic many of our health processes are, and that, if we really want to, we can move at lightning speed. This is […]

Near Space Labs closes $13M Series A to send more Earth-imaging robots to the stratosphere

The decreasing cost of launch and a slew of other tech innovations have brought about a renaissance in geospatial intelligence, with multiple startups aiming to capture higher-quality and more frequent images of Earth than have ever before been available. Most of these startups, however, are focused on using satellites to collect data. Not so for […]

What we can learn from edtech startups’ expansion efforts in Europe

Rhys Spence Contributor Rhys Spence is head of research at Brighteye Ventures, a European edtech-focused fund, where he works with portfolio companies to help address priorities, with a focus on internationalization. More posts by this contributor The 2021 edtech avalanche has just begun It’s a story common to all sectors today: investors only want to […]

Tips for managing growth across iOS updates

“I’ve seen startups spend thousands of dollars inefficiently as a result of not having optimal signal in their paid acquisition campaigns. I’ve also spent millions at companies such as Postmates refining our signal to the best possible state,” says growth marketer Jonathan Martinez in a guest column for Extra Crunch this week. “I’d like every […]

Demand Curve: How to get social proof that grows your startup

When people are uncertain, they look to others for behavioral guidance. This is called social proof, which is a physiological effect that influences your decisions every day, whether you know it or not. At Demand Curve and through our agency Bell Curve, we’ve helped over 1,000 startups improve their ability to convert cold traffic into […]

Marketers should plan for more DIY metrics as iOS 15 nears

Apple is planning to remove developer access to important user data as part of its iOS 15 release on Monday, leaving email marketers in a dilemma about how they will figure out metrics. To find out how the industry is approaching this problem, we spoke with Vivek Sharma, CEO of Movable Ink, a software company […]

Gingko Bioworks, valued at $15B, begins trading today: Here’s how their business works

Gingko Bioworks, a synthetic biology company now valued at around $15 billion, begins trading on the New York Stock Exchange today. Gingko’s market debut is one of the largest in biotech history. It’s expected to raise about $1.6 billion for the company. It’s also one of the biggest SPAC deals done to date — Gingko […]

Choices and constraints: How DTC companies decide which strategy to follow

Companies typically have to settle on strategies that align with their customers, employees, investors, and regulators. The more they know about how the other side will decide, the clearer their own strategies become. If regulators always prefer choice for consumers, then it is easy for a platform to allow multiple payment choices: Shopify allows multiple […]

Former Instacart CFO Sagar Sanghvi joins Accel as its newest partner

Earlier this year, Instacart‘s chief financial officer Sagar Sanghvi departed from the on-demand grocery delivery company after nearly six years. And now he’s returning to his investing roots. Specifically, Sanghvi has joined Accel as a partner focused on global growth-stage consumer and enterprise investments. Prior to becoming CFO of Instacart, Sanghvi served as the company’s […]