A handful of years ago, the on-demand or ‘gig’ economy was seen as an innovative system of modern work that provided workers and consumers alike with flexibility, independence, and convenience. It seems like every week, a new on-demand or labor marketplace startup would stroll through Sand Hill Road with a slick logo and a new way to flip the nature of work on its head and would walk out with seven-figure checks.
However, the gig economy ballooned — now permeating nearly every major industry — and its negative externalities have become inescapably evident. In the past year alone, whether it was new headline-grabbing regulations or new disclosures from the high-profile IPOs of Uber and Lyft, the issue of inequitable labor treatment for gig workers has risen to the forefront of public debate. Now, more activists, founders and companies are dedicated to figuring out how to create a more just and sustainable economic system for gig workers.
This year at TechCrunch Disrupt SF, we’ll be joined on the Extra Crunch stage by a panel of gig-focused civic leaders and founders to break down how one can best be a positive force in the modern gig economy.
From the activist side, we have Derecka Mehrens, an Executive Director at Working Partnerships USA and co-founder of Silicon Valley Rising – an advocacy campaign focused on fighting for tech worker rights and creating an inclusive tech economy. Though Silicon Valley Rising, Derecka has worked with some of the Valley’s largest and most influential tech giants (including Google and Apple) to invest in and improve labor and renter housing protections for local workers. With roughly two decades in civic advocacy, Derecka has helped and continues to help Bay Area workers organize, play more active roles in local policy, and reach milestone victories in wage improvement.
We’ll also dive into the founder’s perspective with Amanda de Cadenet, founder of Girlgaze, a platform that connects advertisers with a network of 200,000 female-identifying and non-binary creatives. Prior to founding Girlgaze, Amanda founded the website, online community and interview series known as “The Conversation”, which focuses on female empowerment and bringing to light key social issues that plague the female-identifying population. As a former photographer, author and TV host herself, Amanda continues to build companies determined to shift the lack of diverse and equal gender representation in media and creative industries.
We’ll be diving deep into all the roles to be played by the public sector, startups and the private sector, gig workers themselves and the broader community in ensuring we have an equitable future of work landscape. We couldn’t be more excited to tackle all these topics and we hope to see you there! Buy tickets to Disrupt SF here at an early-bird rate!
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